One long gear reel or a series of shorter ones?
I've been thinking about putting together a reel showing the cameras and lenses I actually use in the field. Nothing fancy, just honest context for the work. But I keep going back and forth on the format.
One longer piece lets you build a rhythm, show how the tools connect to each other, maybe even demonstrate why a particular lens matters for the kind of fog and negative space I'm always chasing. A series, though, gives each piece of gear room to breathe. You can go deeper on the why behind each choice without losing people halfway through.
From a reach standpoint I have no idea which approach the algorithms reward more, and honestly I care less about that than about which format actually communicates something worth watching.
Anyone here tried both approaches? What landed better with your audience?
In my experience, breaking it into a series has worked so much better. When I finally started sharing short individual pieces about specific lenses or techniques, people actually watched them all the way through. A longer piece on all my gear at once felt like it lost momentum before I could really get into the why behind any single choice. The series approach also gave me weeks of content without scrambling, which honestly matters when you're the kind of person who'd rather spend the morning waiting for fog to lift than planning posts. And there's something nice about people coming back each week, curious what's next. For something like fog and negative space work, each lens probably deserves that breathing room on its own.