Never be in a hurry

One of the key things to be successful in sales is simply taking your time to make them. We all live in a busy world where there is a sense of immediacy, a rush to get things done, but in sales, the opposite is true. If your customer feels rushed, they will rush to leave.

Here's an interesting analogy. I am a very keen chess player, and play several games every day. But there are two Michael's who play. One is the Michael who just wants to play fast games, and the other is the Michael who still plays quickly, but thinks about every move. Guess which Michael wins most of his games?

The answer is obvious, but when I play the slower game, I am one of the stronger players at the club, and I've beaten almost everybody there. However, when I play super fast, it is like they're playing with an idiot. What is the actual difference? It's about 10 seconds per move, but that small amount of time makes an astronomical difference.

It is the same in sales. You're not going anywhere, so give the customer an excuse to hang out with you. Don't forget that you're not only making a sale, but you're also building a relationship with somebody who loves your work and may well buy more pieces down the line.

#artsales