How to Photograph Your Art So It Actually Sells

Bad photography kills good art. You could have the most stunning piece in the world — and if the photo is blurry, yellow-toned, or cropped at an angle, no one will buy it online.

Here's a simple setup that works:

1. Natural light. Hang your work near a large window on an overcast day. Avoid direct sun — it creates harsh shadows and glare.

2. Straight-on shot. Your camera should be level with the center of the work. No perspective distortion.

3. Neutral background. White or off-white wall. Nothing competing for attention.

4. Color accuracy. Check the photo against the real piece. If the colors are off, adjust white balance before editing.

For detail shots: get close. Show texture, brushwork, the surface. Collectors buying online need to feel what they can't touch.

Invest a few hours in re-shooting your portfolio. Better photos mean more sales, more confidence, and work that looks as good online as it does in person.